Increase conversion rates the right way

with SplitWit A/B Testing

Launch A/B variations of your website • Generate ideas specific to your business

Your changes are automatically deployed to half of your visitors. SplitWit determines if your changes led to an increase in sales and conversions.

No credit card required.

Find it on the Shopify App Store

Change and experimentation are constant and important

You should A/B test with SplitWit!

A/B campaigns empower your decision-making. Let SplitWit suggest experiment ideas custom fit for your business.

Set metrics to track goals and conversions. Target specific audiences and pages. SplitWit will help you choose the best setup for your site.

SplitWit determines a winner. Our advanced statistics engine makes sure your results are accurate and statistically significant.


Free Plan

$0 per month

Use the experiment editor to plan A/B campaigns and generate test ideas.

Get started now.

Growth Plan

$25 per month

Full use of the SplitWit experiment editor and analytics engine.

Run your experiments on multiple websites. Unlimited projects. Unlimited experiments.

Get started now.

visual editor experiments

Optimize Your Website

The SplitWit experiment editor lets you make changes to your website, and split traffic between the original version and your variation.

You can track key metrics, and let SplitWit determine a winner.

No credit card required.


Have any questions? Send us a message. We'll help you get started! We can even help you setup your first experiment.

Try our experiment editor

The SplitWit experiment editor generates A/B test ideas tailor fitted to your website. Use it for free!